Larry Madden, CFO at Viant Technology Inc., Sells Shares Worth $390,019

Viant Technology Inc. (DSP) disclosed that Larry Madden, who holds the position of CFO at the company, was involved in selling 31,644 shares, per a Form 4 filing with the SEC.

The transaction was executed at a price of $12.33 per share, for a total value of approximately $390,019.

Company insiders are required to disclose changes in their stock ownership to the SEC on Form 4, typically within two business days of the trade.

Insider sales are common and can occur for reasons unrelated to a company's outlook, including scheduled trading plans, diversification, or personal financial planning.